The city of Bath added to its laurels as one of the nation’s premier destinations Monday when it was named a 2012 Great American Main Street Award winner by the National Trust for Historic Preservation.
Every year, the National Trust recognizes excellence in revitalizing the nation’s historic Main Streets. Main Street Bath, a downtown organization that runs under the umbrella of the Trust’s Main Street program, was one of five U.S. cities honored with the award Monday during the National Main Streets Conference in Baltimore.
Under the four-point Main Street approach, which was implemented by the trust 30 years ago and is used in 2,000 communities in the United States, Main Street Bath has helped the city’s downtown use its shipbuilding heritage to stay relevant in the face of competition from area big-box stores and to overcome the disadvantage of a Route 1 highway overpass that diverts traffic away from the commercial district, according to a press release.
The four-point approach includes organization, which includes the creation of programs such as Main Street Bath; promotion of a positive economic image; careful design and capitalization on the positive aspects of a downtown’s environment; and economic restructuring.
See this awesome video below which was part of Bath’s submission to the Great American Main Street Award. Also, be sure to check out our Bath, Maine town picture gallery.